Thank you for sending your enquiry! One of our team members will contact you shortly.
Thank you for sending your booking! One of our team members will contact you shortly.
Duration 40 hours
Course Outline
1. Product Strategy and Vision
- Identifying customer needs
- Conducting market and competitor analysis
- Defining the market size related to specific customer problems or needs
- Segmenting users and defining personas
- Establishing product vision, purpose, and strategy
- Prioritizing initiatives based on value and effort
- Creating value maps and defining desired outcomes
2. Product Creation and Development
- User-centered design (UX/UI) principles
- Incremental and iterative development using cross-functional teams (Scrum)
- Managing backlogs and crafting user stories
- Applying early validation techniques (MVP, experiments)
- Defining key product metrics
- Participating in a Practical Design Thinking workshop
- Mastering prompt engineering for leaders (AI application in products)
- Implementing data-driven design approaches
- Developing service design blueprints (service mapping)
- Expert-led session on backlog management and prioritization
3. Product Delivery and Launch
- Managing releases and product roadmaps
- Developing Go-to-market strategies
- Onboarding users and measuring post-launch experience
- Gathering feedback in production environments
- Coordinating efforts with marketing and sales teams
- Constructing product funnels and monitoring dashboards
4. Value Realization and Optimization
- Tracking product metrics (NPS, DAU, retention, etc.)
- Designing monetization and pricing models
- Performing funnel analysis
- Evaluating customer value (LTV, CAC, ROI)
- Driving data-informed iteration
- Managing the product lifecycle
- Ensuring product scalability and sustainability
- Analyzing Product P&L
- Building a robust business case
Summary and Next Steps
Requirements
- A solid understanding of banking operations
- Practical experience in digital product development
- Basic familiarity with AI concepts
Target Audience
- Product managers within the banking industry
- Leaders driving digital transformation
- Banking professionals engaged in AI-driven product design
Testimonials (1)
i already have some reports that i know, i will use some of the prompts that looked at today
