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Course Outline
Introduction to CMS Platforms
- What is a CMS?
- Overview of popular CMS platforms: WordPress, Joomla, Drupal.
- The role of a CMS in content management.
- Key features of a CMS.
- CMS use cases: Blogs, eCommerce, corporate websites.
CMS Setup and Configuration
- Choosing a CMS platform.
- Installing and setting up a CMS.
- Overview of the CMS dashboard and interface.
- Managing themes and plugins/add-ons.
- Customizing the CMS interface to fit organizational needs.
Creating and Managing Content
- Creating pages and posts.
- Editing content: WYSIWYG editor vs. code editor.
- Working with media: Images, videos, and PDFs.
- Organizing content with categories, tags, and menus.
- Scheduling and publishing content.
- Revision history and version control.
Design and Layout Customization
- Understanding themes and templates.
- Customizing layouts and widgets.
- Adding and configuring widgets and modules.
- Creating a responsive design.
- Managing navigation menus and sidebars.
SEO and Optimization
- On-page SEO best practices for CMS content.
- Using SEO plugins/tools for CMS.
- Optimizing content for speed and mobile friendliness.
- Using meta tags and sitemaps.
- Implementing structured data (schema).
User Roles and Permissions
- Overview of CMS user roles (Administrator, Editor, Contributor, etc.).
- Setting permissions for collaborative content management.
- Managing user access and security protocols.
CMS Maintenance and Security
- Regular CMS maintenance tasks (backups, updates, etc.).
- Securing a CMS: Best practices.
- Troubleshooting common CMS issues.
- Managing plugins, extensions, and compatibility issues.
- Understanding CMS data privacy and compliance.
Content Performance and Analytics
- Integrating analytics tools (Google Analytics, CMS analytics).
- Tracking content engagement and performance metrics.
- Analyzing user behavior and traffic sources.
- Using data to improve content strategy.
Summary and Next Steps
Requirements
- Basic proficiency in using web browsers and navigating websites.
Audience
- Content managers.
- Administrators.
14 Hours
Testimonials (1)
I liked the most that the trainer was very open to questions from the participants and always did a review of what was taught across the training at the beginning of the meeting.
