Practical AI Tools for Communication, Design, and Media Work Training Course

ChatGPT Prompting Strategies

• Fundamentals of ChatGPT and prompt engineering.
• Content generation techniques for emails, summaries, reports, and ideation.
• Automating repetitive tasks through the development of custom prompts.

Google AI Ultra (Gemini) in Professional Settings

• Introduction to Gemini’s capabilities in Google Docs, Sheets, and Gmail.
• Real-time assistance for writing, summarization, and extracting data insights.
• Enhancing collaborative workflows with AI support within the Google ecosystem.

AI-Driven Image and Video Creation

• Overview of leading platforms including Adobe Firefly, Runway ML, and Canva Magic Studio.
• Creating and refining AI-generated imagery for presentations and marketing campaigns.
• Producing video content utilizing text-to-video technologies.

AI Integration in Microsoft 365 (Copilot)

• Capabilities of Microsoft Copilot across Word, Excel, and Outlook.
• Streamlining document summarization and communication drafting.
• Data visualization and spreadsheet automation powered by Copilot.

Cybersecurity and Responsible AI Usage

• Understanding data privacy implications and risks associated with AI-generated content.
• Establishing best practices for ethical AI deployment within organizations.
• Navigating compliance requirements and implementing risk mitigation strategies.

AI in Creative Workflows: Applied Cases

• AI-assisted ideation for communication teams.
• Iterative design processes and prototyping driven by AI.
• Case studies focusing on video production and social media content creation.

Accessible AI Tools for Everyday Productivity

• Exploration of AI tools offering free tiers (e.g., Notion AI, Grammarly, DALL·E, Canva AI).
• Strategies for selecting the appropriate tools for specific workplace needs.
• Guided experimentation and practical application sessions.

Course Summary and Future Directions