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 Duration 7 hours

Course Outline

Getting Started with Adobe Express

  • Introduction to Adobe Express and its key use cases
  • Overview of the dashboard and editor interface
  • Exploring the workspace, available templates, and design types

Creating Visual Content

  • Manipulating text, images, shapes, and icons
  • Designing social media graphics for platforms like Instagram and LinkedIn
  • Incorporating animation and transitions to enhance impact

Video and Multimedia Projects

  • Producing and editing short-form videos
  • Integrating voiceovers, music, and subtitles
  • Utilizing themes and layouts for effective storytelling

Branding and Templates

  • Configuring brand colors, fonts, and logos
  • Implementing branded templates across teams
  • Saving and reusing design components for efficiency

Publishing and Collaboration

  • Sharing projects and exporting assets for web and social media
  • Collaborating with team members in real-time
  • Leveraging Adobe Creative Cloud integration options

Design Best Practices

  • Balancing text and visual elements for clarity
  • Maintaining consistency and branding across all designs
  • Applying accessibility tips and ensuring mobile-friendly design

Summary and Next Steps

Requirements

  • A foundational understanding of basic digital media concepts
  • Familiarity with web browsers and cloud-based tools

Audience

  • Marketing and communications teams
  • Social media managers and content creators
  • Educators and administrative professionals producing visual content

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